During this era, cars were widely considered a symbol of freedom and success. With a growing Black middle class, more Black Americans were able to purchase cars and use them for work, commuting, and leisure. Cars were also considered status symbols among Black communities. Due to redlining, many Black households were restricted from buying certain property, so their status was shown through their cars. The car represented a narrative of Black success and prosperity that was often overlooked and underrepresented. A commonality seen throughout a majority of these photos is that many households would include themselves in front of their cars to communicate a sense of pride. In many ways, these images were not used solely for materialistic reasons but to demonstrate to other Black Americans that they too could realize and achieve the American Dream.
For Black Americans, taking photographs in front of their cars was a significant event, which is why you’ll notice that many individuals in these images are dressed in formal attire, including photographs of large families or children. Additionally, a lot of the people in these images have very proud or stoic facial expressions which allows the photographs to convey a sense of status and prosperity.
In many of these images, you will also notice that a lot of the cars featured are large and spacious. This is because aspects like safety and comfortability took the highest priority since a considerable amount of time was spent in the car when traveling. It was not uncommon for Black folks to sleep in their cars, especially during interstate travel, due to limited room and board opportunities for Black travelers. Large interiors had room for necessary travel supplies. For many, the car was more than a means of transportation, but a symbol of success, freedom, and safety.
Source:
Sorin, Gretchen. Driving While Black: African American Travel and the Road to Civil Rights. W. W. Norton & Company., 2020.